How to collect data in bulk from AdWords Keyword Suggestion Tool

SEO  |  Filip Podstavec

Have you tried to collect data from theAdwords Keyword Planner tool? Its biggest flaw is processing larger amounts of data. The maximum number of queries returned to the user at output is 800. But what if a user wants this volume for a bigger amount of queries?

AdWords Suggest miner is here because of this. It takes every query that a user inserts at input, downloads a suggestion from AdWords and at output it returns user all outputs. And so a user doesn't have to go through Adwordsone by one and collect data. How to do this?

Step 1

Input queries selection

First, select words for which you wish to get AdWords suggestions and insert them at input in the Keyword minerssection. Make sure that you don't have any duplicate phrases in outputs. Usually, a few dozen of queries is enough at input because you get 800 queries for each of them at output.

Insert input queries that a user wants to collect from z Adwords

After inserting queries, select a language, next to the Select miners button, for which you want to obtain suggestions from Adwords and then click on Select miners.

Step 2

Miner selection

In the second step, select the AdWords Suggest miner which collects data from its suggestions and click on Get data.

Step 3

Data processing and analysis

Miner will process queries into AdWords and once finished, it will re-direct a user to reporting section. The output for queries "seo, marketing" looks for like this for instance:

Example of output report

Column description

KeywordSuggested query from the Adwords Keyword Tool.
CpcEstimated price for a click-through of AdWords ads for a given phrase.
CompetitionCompetitiveness of a query according to the AdWords tool. More on what competitiveness ishere.
SearchVolumeAverage monthly search volume of a phrase in Google. This figure is calculated as an average for the last 12 months.
SourceWe use more sources for some of the markets (i.e. for Czech Republic Skliktool). And so this column shows the source of suggested query.
[Year]-[Month]Search volume of query for given month (because of ability of determining a trend)

How to use collected data in practice

One of the ways of how to use obtained queries is query features that enter the key phrases analysis. Secondary use-case can be:

  • Research of related queries with a specific theme
  • Verification of search volume of similar queries compared to given query
  • Research for PPC

Filip Podstavec

Filip Podstavec

Filip is Marketing Miner CEO. His daily food are innovations and new link building & SEO techniques. As a consultant he has more than 10 years of experience.

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